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College of Liberal Arts and Sciences College of Liberal Arts and Sciences

Site documentation

CLAS marketing and website documentation.

Department marketing documentation

Guide

Website elements

Layouts

For remove the menu for a full-width page (with breadcrumbs), add a custom field "hide_menu" with a value of "true" (no quotes).

More

  • Audio clips

    Posted audio clips must now be included a text transcript for accessibility compliance.

    Documentation: Creating and uploading an audio clip in a press release or news item

  • Images

    See CLAS Website Image Guidelines.

    Hero images

    All hero images adjust their display based on browser size and pixel density (responsive design). Each computer can easily look different.
    For CLAS hero images, we have always set the top as constant where the bottom scales out on some devices on wider screens. We have used middle background image (meaning as you go bigger the top and bottom) scale-out, but we have found it may lead to a worse problem of heads getting cut off at the top. Our remedy for this is to edit the images to be as center or top "focal pointed" as possible.

    CLAS Hero Image Template

    General

    • Images should be sized to fit the space and not resized within the CMS
    • Every image should contain alt text or " "
    • Save as 72 DPI

    Images with text

    • All text on an image should be readable
    • All text on an image should be accessible
    • Site should be able to function/make sense if this image doesn't load

    Other image templates

    Other image notes

    • The image class "icon" prevents an image from going 100% wide on mobile

  • Site name banners

    You must have access to the custom fields option to implement this. If you don't have custom fields access, contact the Web Communications Team at web@wayne.edu for help with setup.

    You may need to add "Department of" and/or use the smaller text size for some of the subsites

    Custom fields

     department_surtitle -> puts a small leading title above the subsite name.

    Example to put into field "Department of." Any text in this field will show up above the title.

     

     department_long_title -> makes the subsite title a smaller font for longer titles.

    To make this active, the field must be "true." If not there, it defaults to the larger size.

  • Sitemaps

    Use the "Include in sitemap" drop-down.

    Using custom fields

    Within the Custom Fields section of each page, you can specify if the page should be hidden from the sitemap that's generated for search engines. Select the "hide_from_sitemap" field and enter "1" or "true" to exclude the page from the sitemap. Use this for pages meant for internal use. All pages by default will be added to the sitemap unless excluded.

    Custom Fields sitemap option.

  • Social media meta thumbnail previews

    The default social media thumbnail for clas.wayne.edu sites is https://clas.wayne.edu/opengraph/clas-social-share.jpg.

    To set a custom image, create a "meta_image" custom field with a link to the image located in the "opengraph" folder at the parent site level.

  • Spotlights

    Parent CLAS site

    Root CLAS Acts/Spotlights are in this promo group (https://content.wayne.edu/promotion_items2.php?project=2364&group=11527).
    If you add one it will automatically show up on the following pages homepage and News Center.

    How to push a CLAS Act/spotlight promo down to a subsite homepage and spotlights page

    1. Go to the specific CLAS Spotlight promo you would like to promote on the subsite.
    2. Scroll down to the per-page selection area and select the correlating pages .
    3. Subsite index/homepage example:
       
    4. Subsite spotlights listing page example:
      Spotlights per page
    5. Add the custom field "spotlights" on the spotlights listing page.

    Ordering of spotlight articles

    Department subsite spotlights will retrieve the four most recent promotions from each (global (CLAS-level) and department) and then randomly select one to display on the home page.

Analytics

Looker Studio

Google Analytics

Site styles and formatting

See the site style guide for content examples, basic layouts, heading styles, buttons, video, tables, (image) figures, colors and more.

Stylistic elements for select pages

The following pages should use these elements as the standard configuration to provide a consistent experience across CLAS sites. Btn = button.

Page Request info Apply Career outlook Student handbook Hero
image		 Make a gift
About Under menu link   Under menu link   Yes Yes
Admissions/Future students   In-page btn In-page btn   Yes  
Advising Under menu link   Under menu link      
Alumni           Yes
Career outlook Under menu link       Yes  
Contact us Under menu link         Yes
Degree program(s)
e.g., B.A., B.S., M.A., Ph.D.		 In-page btn In-page btn In-page btn Under menu link Yes  
For students         Yes  
Lectures (memorial, endowed, etc.)           Yes
News           Yes
Programs (main) landing Under menu link   Menu link   Yes  
Programs (undergrad/grad) landing       Under menu link Yes  
Research         Yes Yes
Scholarships and financial aid           Yes
Spotlights           Yes

Site configurations

Page title tag

 {PAGE TITLE} – {SITE TITLE} – Wayne State University
  • The page title from the CMS is not modified and is prioritized.
  • The sur-title site name has been dropped as it isn't needed in this context since it's already visible on the page.
  • The site title is optional based on space.
  • University name is included only if there is enough room and doesn't push it over an extended 70-char limit.

Personnel profiles

For fields that allow multiple entries, e.g., "Awards and grants," users can combine all text into one entry (with bullet points) and the output will format accordingly. This is an updated design whereas the previous version required multiple entries for the bullet points to format properly.

Help guide for faculty/staff